Dan Estrella

Dan Estrella

Dan Estrella

Mid Product Designer

Mid Product Designer

Mid Product Designer

about

Born, raised and based in Mexico City, I am a product-focused UX designer with a multidisciplinary background in visual development. I specialize in translating complex ideas into intuitive, scalable user experiences across VR, mobile, and desktop interfaces. My work bridges visual precision with structured product thinking, from prototyping and stakeholder alignment to interface auditing and system documentation.


With a strong attention to interaction detail (and without perishing on the process), I am motivated to design user-centered solutions that deliver measurable impact and long-term product coherence .

Born, raised and based in Mexico City, I am a product-focused UX designer with a multidisciplinary background in visual development. I specialize in translating complex ideas into intuitive, scalable user experiences across VR, mobile, and desktop interfaces.


My work bridges visual precision with structured product thinking, from prototyping and stakeholder alignment to interface auditing and system documentation.


With a strong attention to interaction detail (and without perishing on the process), I am motivated to design user-centered solutions that deliver measurable impact and long-term product coherence .

Born, raised and based in Mexico City, I am a product-focused UX designer with a multidisciplinary background in visual development. I specialize in translating complex ideas into intuitive, scalable user experiences across VR, mobile, and desktop interfaces. My work bridges visual precision with structured product thinking, from prototyping and stakeholder alignment to interface auditing and system documentation.


With a strong attention to interaction detail (and without perishing on the process), I am motivated to design user-centered solutions that deliver measurable impact and long-term product coherence .

experience

Yeltic

Product designer | Feb 2024 – Present

UX designer

Feb 2024 – Present

  • Worked alongside project lead and front-end teams to functional web and immersive applications from concept to implementation.

  • Create wireframes, high-fidelity mockups, and interactive prototypes to support stakeholder validation and iterative development.

  • Conduct UX audits to identify inconsistencies across inhouse platforms and communicate structured findings to product owners.

  • Document component anatomy, interaction patterns and screen behaviors across VR, mobile, and desktop products to improve system clarity and maintain design consistency.

  • Facilitate stakeholder sessions to gather requirements and align design decisions with business goals.

  • Worked alongside project lead and front-end teams to functional web and immersive applications from concept to implementation.

  • Create wireframes, high-fidelity mockups, and interactive prototypes to support stakeholder validation and iterative development.

  • Conduct UX audits to identify inconsistencies across inhouse platforms and communicate structured findings to product owners.

  • Document component anatomy, interaction patterns and screen behaviors across VR, mobile, and desktop products to improve system clarity and maintain design consistency.

  • Facilitate stakeholder sessions to gather requirements and align design decisions with business goals.

Storyboard & asset artist | Feb 2022 – May 2024

Storyboard & asset artist

Feb 2022 – May 2024

Storyboard & asset artist | Feb 2022 – May 2024

  • Contributed to the structural planning of VR interaction flows and environment-based storytelling systems.

  • Partnered with art direction to conceptualize and map 360° immersive environments.

  • Designed optimized UI assets and interaction graphics tailored for spatial and immersive experiences.

  • Worked alongside project lead and front-end teams to functional web and immersive applications from concept to implementation.

  • Create wireframes, high-fidelity mockups, and interactive prototypes to support stakeholder validation and iterative development.

  • Conduct UX audits to identify inconsistencies across inhouse platforms and communicate structured findings to product owners.

  • Document component anatomy, interaction patterns and screen behaviors across VR, mobile, and desktop products to improve system clarity and maintain design consistency.

  • Facilitate stakeholder sessions to gather requirements and align design decisions with business goals.

Scitum

Graphic Designer | May 2015 – Dec 2019

Graphic Designer

May 2015 – Dec 2019

  • Collaborated with marketing to produce visual materials aligned with brand strategy and messaging objectives for internal and external communication

Ríe Animation

Asset illustrator | Feb 2021 – Apr 2021

Asset illustrator

Feb 2021 – Apr 2021

  • Produced lineart, color, and textured assets aligned with Ríe Animation's guidelines for the second season of “Mi P#%@ Familia.”

education

Bachelor in Animation & Digital Art

Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)

Major in Visual Development

Major in Multimedia Management of Cultural Events

skills

Product & UI Design

Product & UI Design

Wireframing, prototyping, component libraries , specs documentation, Tailwind, Material Design, Fluent Design, UI assets and usability testing.

Product & UI Design

Product & UI Design

Wireframing, prototyping, component libraries , specs documentation, Tailwind, Material Design, Fluent Design, UI assets and usability testing.

Project Management

Project Management

Cross-functional teams collaboration, deadline and requirements management, sprint planning with SCRUM framework, scheduling stakeholder and team meetings.

Tools

Tools

Adobe suite, Framer, Figma, DevOps, Notion, Slack and Teams.